Netflix To Charge $ 7 to $ 9 For Ads-Supported Service
According to a Bloomberg article released over the weekend, Netflix's new ad-supported plan may cost between $7 and $9 per month.
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Netflix Gains Momentum with Ad-Supported Tier
The streaming service recently disclosed that its more affordable ad-supported option has garnered five million monthly active users. Furthermore, in areas where this tier is available, approximately 25% of new subscribers are opting for it.
Apple's Ads Push
Apple wants to roughly double the personnel in its rapidly expanding digital advertising business. According to recruitment websites, the iPhone manufacturer's ad platforms team consists of roughly 250 employees.
Advertising Competition Heats Up
Although artificial intelligence chatbots like ChatGPT pose a threat to the search ad market, Naver, South Korea's internet giant, views the rise of AI as an opportunity for the company.
Meta Sells Badges
Meta Platforms revealed its latest attempt to grow sales, Meta Verified, a monthly subscription service aimed at boosting user authentication and supporting content creators' growth and community building